Adaptive Reuse and Office-to-Residential Conversions: A Second Act for Urban Office Buildings

By: Heather Cooper, Architect / Historic Renovation Studio Lead

Underutilized office buildings are creating both challenges and opportunities for developers, property owners, and cities across the country. As hybrid work reshapes downtown districts, adaptive reuse and office-to-residential conversions are emerging as leading strategies for downtown revitalization, housing creation, and historic redevelopment. Federal and state historic tax credits are often the key to making these complex adaptive reuse projects financially viable for both historic downtown properties and mid-century office towers, but they are not without their challenges.


COVID-19 and the Rise of the Work from Home Movement

The COVID-19 pandemic triggered one of the most dramatic shifts in downtown office usage in modern history. Before 2020, central business districts depended heavily on daily office workers to support restaurants, retail, transit systems, and hotels. In many major cities, downtown office occupancy routinely exceeded 90%. Today, despite continued return-to-office initiatives, office vacancies remain 50% above pre-2020 rates, creating long-term challenges for downtown economies and commercial real estate markets. Many urban economists and developers now distinguish between “vacant” and “underutilized” office buildings. Even buildings with tenants may operate at dramatically reduced daily occupancy due to hybrid schedules, leaving downtowns feeling substantially emptier than pre-2020 conditions. Downtown districts have been impacted most severely because they contain the highest concentration of traditional office towers.

Even as more companies are enforcing return-to-office or hybrid policies, many economists and urban planners believe the office market will never fully return to pre-pandemic norms. Instead, cities are adapting to a future where downtowns rely less exclusively on office workers and more on mixed-use residential, hospitality, entertainment, and cultural activities. This shift is accelerating demand for adaptive reuse projects, office-to-residential conversions, and historic tax credit redevelopment strategies aimed at revitalizing underutilized downtown buildings.

1010 Common St Redevelopment - AQ Studios Adaptive Reuse - Element Hotel
1010 Common Street, New Orleans, LA
The Mixed-Use Historic Redevelopment of the 1010 Common Street Building is named by New Orleans CityBusiness as among the largest private investments and historic rehabilitation efforts in Louisiana. The 31-story Skidmore, Ownings & Merrill (SOM)-designed skyscraper was constructed in 1971 and is listed on the National Register of Historic Places. AQ Studios is leading the building’s conversion into a dual-brand Fairmont and Element hotel with multiple restaurants and 100,000 SF of renovated Class A office space. LEARN MORE


Adaptive Reuse as a Vehicle for Change

Rising office vacancy rates, shifting workplace habits, and an urgent need for housing have created the perfect conditions for office-to-residential conversions and mixed-use redevelopment. For developers, adaptive reuse offers several advantages over new construction. Existing structures often occupy prime downtown locations with established infrastructure, transit access, and architectural character that would be prohibitively expensive to replicate today. Reusing these buildings can also shorten construction timelines and reduce demolition waste – as the saying goes “the greenest building is the one that already exists”.

These trends are not limited to just major cities. Across Louisiana and the Gulf South, secondary markets and historic downtowns such as Mobile, Alabama, are increasingly leveraging adaptive reuse to revitalize older commercial corridors. Developers are finding that preserving historic structures can create more authentic and marketable mixed-use environments than ground-up construction, particularly as hospitality travelers and tenants seek unique urban experiences.

Riverview Apartments Mobile Office-to-Apartment Conversion
Riverview Luxury Apartments, Mobile, AL
This prominent landmark along the I-10 corridor is in a prime location for an office-to-residential conversion. The 13-story circa 1982 office tower will soon contain 119 one-bedroom and 44 two-bedroom market-rate apartments, reimagining one of city’s tallest buildings as a vibrant mixed-use space that will contribute to the continued revitalization of Mobile’s urban core while utilizing established infrastructure and access. LEARN MORE


Historic Tax Credits and the Mid-Century Blind Spot

Many people assume that historic tax credits only apply to ornate nineteenth-century landmarks or prewar high-rises, overlooking the growing number of mid-century buildings that now qualify as historic resources. As buildings from the 1950s, 1960s, and even the early 1970s pass the fifty-year threshold, a wide range of mid-century modernist office towers, civic buildings, hotels, and institutional structures are becoming eligible for federal and state historic tax credit programs. While these buildings may lack the traditional detailing often associated with “historic” architecture, they frequently embody significant design movements, innovative construction techniques, and important cultural or economic history. In many cities, mid-century buildings represent a substantial portion of the underutilized office inventory, making historic tax credits an increasingly valuable tool for adaptive reuse, office conversion, and downtown redevelopment projects.

In many cases, historic tax credits play a major role in making these projects financially viable. The federal Historic Tax Credit program provides a 20% income tax credit for qualifying rehabilitation costs on certified historic structures. Many states, including Louisiana, supplement the federal program with additional state credits, creating layered incentives that can substantially reduce redevelopment costs. From 2017-2023, Louisiana ranked 9th overall nationwide in investment using the federal historic tax credit, following behind much larger states including New York, Illinois, Ohio, Pennsylvania, Texas, Massachusetts, Missouri, and Virginia.

Historic tax credits often become the critical piece that closes financing gaps. Conversion projects typically face higher costs than conventional new construction due to structural modifications, code upgrades, life safety requirements, and complex existing conditions. Tax credits help offset these challenges while preserving architectural heritage that contributes to a city’s identity.

AQ Studios Interior Hospitality Renovation in New Orleans
VCAY New Orleans
This downtown adaptive reuse project leverages federal and state historic tax credits to transform an abandoned midcentury modern office tower into a vibrant, contemporary hospitality destination. The 12-story structure, originally constructed in the 1960s as a bank and office building, was once celebrated for its expansive glass façade and progressive design. It will now have new life as a sleek 179-suite hotel with sweeping views of downtown New Orleans. LEARN MORE


The Challenges – And Promise – of Adaptive Reuse

Despite immense potential, there are often hurdles to adaptive reuse. Not every office building is suitable for residential conversion. Deep floor plates, limited window access, outdated mechanical systems, and high acquisition costs can make many projects financially impractical. Financing remains complex, often requiring a layered capital stack involving tax credits, grants, incentives, tax increment financing, and private equity. An adaptive reuse architecture firm with specialized historic rehabilitation experience can help developers and business owners navigate these challenges to determine the viability of a project and provide historic tax credit coordination to avoid pitfalls that may disqualify a project from receiving credits.

Even with those challenges, the momentum behind adaptive reuse continues to accelerate. Cities are recognizing that vacant office buildings represent both a problem and an opportunity. Developers are increasingly viewing historic buildings not as obsolete liabilities, but as irreplaceable assets capable of anchoring vibrant mixed-use neighborhoods for decades to come.

For architects, developers, and preservation advocates, the convergence of adaptive reuse and historic tax credits represents more than a financial trend. It signals a broader shift in how cities value existing buildings, sustainability, and urban identity. Rather than demolishing the past, many communities are choosing to reinvent it.

CrescentCare Mid City office building conversion to healthcare facility
CrescentCare Mid City, New Orleans, LA
This four-story 1950s office building was converted to a state-of-the-art multi-modal healthcare clinic, pharmacy, and community gathering space, reinventing an obsolete building into a 33,000 square foot much-needed neighborhood asset in a core urban corridor. LEARN MORE